Pay Per Click
Pay-per-click (PPC) is an advertising model in which advertisers pay a fee each time one of their ads is clicked. It is a way of buying visits to a website, rather than attempting to earn those visits organically. PPC is used by search engines, content networks, and social media platforms to generate revenue from advertising. The goal of PPC is to drive more visitors to a website, increase brand awareness, and generate leads or sales.
Uses of Pay-Per-Click
Pay-per-click (PPC) advertising is used to drive targeted traffic to a website. It is a cost-effective way of reaching potential customers by placing ads on search engines, content networks, and social media platforms. PPC can be used to increase brand awareness, generate leads and sales, and drive more targeted traffic to a website. Additionally, PPC campaigns can be used to test different strategies and optimize campaigns for better results.
